CSR Solutions database



Title:  Budapest Bank for equal opportunities for women 
Sub heading:  Supporting the equal opportunities and integration of women at the workplace and on the labor market. 
Company:  Budapest Bank Nyrt. 
Problem:  Enterprises led by women and women workers play a significant role in the economy, therefore ensuring equality of opportunity for them is indispensable, regardless of whether they want to achieve success as an employee or as an entrepreneur. A joint study conducted by Budapest Bank and the SEED Small Enterprise Development Foundation in 2010 showed that enterprises led by women are at a disadvantage in numerous areas when compared to their male peers: among others, the economic crisis hit them harder, and they also have fewer opportunities to build a contact network. 
Solution:  Budapest Bank joined its parent company GE’s global program, the “Banking on Women” initiative, in 2009, which aims to contribute to expanding the financial consciousness and knowledge of women. The bank launched its related program, called “Dobbantó,” in 2010 for women entrepreneurs, to show a way to success by expanding the financial knowledge of women, thus contributing to the economy’s development. The bank, in cooperation with the SEED Small Enterprise Development Foundation, holds competency development trainings and club events for women entrepreneurs: here, participants can learn about launching and developing an enterprise, its marketing, management, raising of financial resources and taxation issues, and can also build contacts. Equal opportunities are also an important part of the corporate culture. A good example of this is the bank’s Bank Operations Center in Békéscsaba, which currently employs close to 640 people. Many of the Center’s women workers returned to work from maternity leave, or worked while on maternity leave. There are many colleagues who were earlier unemployed, while 40 percent are career-starters with a diploma. The bank pays special attention to its women employees: the bank’s female executives launched the financial institution’s “Women for Women” network in 2000, based on the example of parent company GE’s “Women’s Network.” The network, organized of volunteers, assists the professional development of women with its targeted tools – professional programs, trainings, information exchange, contact-building – and through changing cultural attitudes, making it possible for them to achieve a professional career within the company. The bank is a founding member of the Equal Opportunities Forum of Employers, with which its aim is to have its activities in the field of equal opportunities serve as an example to as many companies as possible. 
Co-operation:  SEED Small Enterprise Development Foundation
Equal Opportunities Forum of Employers (MEF)
 
Challenges:  In the case of women-led enterprises and women employees, the lack of self-confidence that is characteristic of many of them is a difficulty, as well as reconciling family-work roles; added to this in the case of women entrepreneurs is the lack of entrepreneurial skills and problems in selecting viable business ideas. 
Benefits:  Supporting and developing the creation of an economic environment that provides equal opportunities to all, and supporting the integration of women at the workplace and on the labor market.
 
Topic:  esélyegyenlőség 
Industry:  pénzügyi szolgáltatás 
Place of implementation:  Magyarország 
Date of implementation:  Continuous 
More information:  http://www.budapestbank.hu 
Contact person:  Leila Medvey
Organizational development and training manager, Budapest Bank
+36 1 450 6103
leila.medvey[at]ge.com